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Pernah nggak sih kamu sadar kalau rambut yang rontok di kamar mandi atau yang nyangkut di sisir tiba-tiba jadi lebih banyak dari biasanya? Tenang, rambut rontok sebenarnya adalah hal yang...

Pernah nggak sih, lagi asyik ngobrol sama orang lain atau bahkan sama pasangan, tapi jadi overthinking karena takut napas kurang fresh? Bau mulut memang bisa bikin rasa percaya diri langsung...

Siapa yang ngaku matcha addict? Jujur, matcha lagi hype banget sekarang. Mau ngopi cantik, work from cafe, atau sekadar me time di rumah, rasanya gak lengkap kalau belum minum matcha. Tapi,...

Gigi putih menjadi impian banyak orang, sehingga tak sedikit yang mencoba menyikat gigi dengan charcoal (arang aktif), tetapi benarkah bahan ini efektif memutihkan gigi?

At this year’s BeautyFest Asia (BFF), we proudly showcased two international gems that perfectly align with Indonesia’s growing demand for premium yet approachable beauty and wellness. Dicora Urban Fit –...

The beauty and personal care market in Southeast Asia is entering a golden era of growth — and Indonesia is poised to play a defining role. Fueled by rising disposable...

With projected revenues hitting USD 9.74 billion and an expected 4.33% CAGR (2025–2030), Indonesia stands as one of the most dynamic beauty and personal care markets in Southeast Asia. But...

Indonesia’s beauty market is booming and attracting global brands, but success comes with challenges like intense competition, strong local brand preference, and diverse consumer needs. Serious issues such as the...

Indonesia’s beauty industry is rapidly transforming through digital innovation. With over 170 million internet users, platforms like Shopee, TikTok Shop, and Tokopedia are making beauty shopping easier and more personalized...